Monday, August 4, 2008

Shopping at usairways.com


These turbulent times have led to some amusing marketing messages on websites. So if you happen to go check out usairways.com, you'll see some super relevant News. In case you missed it, US Airways has some new fees for bags, ALL beverages now cost money in coach, and, oh yeah, if your not busy, help fight skyrocketing oil prices now. After all that, you can meander over to US' new worldwide website.
I'm not a marketing genius, but it seems like it might make sense to leave at least one positive press release in the queue. None of the story's currently listed make me happy or confident in buying a US Airways ticket. A quick click on the News link and there is easily one recent release they could use. US Airways Leads Industry in Sustained On-Time Reliability. Business and leisure traveler alike could appreciate this. Especially, if they are going to be busy fighting the skyrocketing oil prices.

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