Only days ago there were signs that Silverjet would survive with a new cash infusion. Those dreams are now over as funding has fallen through for the second time. This report notes that the downfall came when the CAA, the British aviation authority, required the new Silverjet to have a certain amount of cash on hand to assure services would continue.
The new Silverjet would have struggled and aside from the 400 people who thought they may be able to keep their jobs, this is, in the long run, is probably for the better.
If Silverjet has any legacy, I think it will be the millions it poured into very creative marketing. You Tube examples below:
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1 comment:
you're a nerd
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